Offers Faster, More Intuitive Way to Access Markets
LONDON, April 21, 2010: Linedata Services (LIN:FP), the global leader for investment management and credit technology, today announced that it now supports touchscreen functionality in its award-winning LongView Trading order management system. The functionality leverages its recent graphical advances to make it easier for traders to respond to market opportunities in real time, and is part of a broader initiative to create highly intuitive solutions that increase efficiencies and growth for the buy side.
“Linedata Services’ LongView was the first to take full advantage of Microsoft’s Windows Presentation Foundation, to incorporate three-dimensional graphics, live charts, transparency, and animation into our trading system,” said David Hagen, Global Director of Trading. “LongView optimized the trader interface for high performance. Opening up that interface to the possibilities of touchscreen trading was a small logical step for the platform, but will be an exponential breakthrough in usability for many users.”
Linedata Services’ entire front-office solution is touchscreen compatible, but will also continue to support standard access using a mouse and keyboard in all current and future versions of the platform. To be sure, touchscreen functionality has the potential to play a greater role for many users of LongView’s real-time EMS capabilities, and other front-office applications like Linedata Compliance.
“Touchscreen has given the buy side new ways to interact with novel visualizations for complex data,” said Gavin Little-Gill, Global Head of Asset Management Product Strategy for Linedata Services. “It also allows users to create custom lenses for how they view the market, to see information and relationships in a way that’s intuitive for them. Traders, portfolio managers, compliance officers… just about everybody on the buy side is going to be blown away by the potential of the touchscreen technology to make them faster and more efficient.”